Kinase Briefings

We share Kinase expertise with regular insights into digital marketing.

Billy Murphy 6/6/25 Billy Murphy 6/6/25

Google Marketing Live - Key Themes and Kinase’s Questions

Kinase were back at Google Marketing Live again this year to find out what’s new and what’s coming soon from Google.

Billy Murphy 5/27/25 Billy Murphy 5/27/25

Travel Trends in 2025: What They Mean for Travel Brands & How to Market Smarter

Evolving traveller preferences like sustainability and AI-driven planning are reshaping the travel industry. We explore how brands can adapt and market smarter to stay ahead in 2025.

James Back 5/7/25 James Back 5/7/25

Kinase premier accreditation from Google and Microsoft

Kinase have been named Google Premier Partners for 2025.

Edmund Hardy 5/6/25 Edmund Hardy 5/6/25

Thurlow Nunn appoint Kinase as digital partner

Thurlow Nunn Group have appointed Kinase as their digital partner for their car sales business for 2025

James Back 5/1/25 James Back 5/1/25

From ‘Flow State PPC’ to Going Biddable - Meet Liz Su

Liz Su has forged a path combining search and social. We caught up with her to find out more.

Edmund Hardy 4/23/25 Edmund Hardy 4/23/25

Why Margin Bidding Can Fight The Effect of Tariffs

We are in the middle of a barrage of daily tariff and Trump news - but what does it mean for digital, and what can digital marketers actually do?

Billy Murphy 4/9/25 Billy Murphy 4/9/25

Face to face - meeting Nat McDermott

We caught up with Kinase Account Director Nat McDermott to talk all things Search — from how the industry has shifted over the past few years to what the rise of AI really means for day-to-day account management.

Billy Murphy 3/27/25 Billy Murphy 3/27/25

Inside the Kinase Academy

Breaking into digital marketing can be daunting, but the Kinase Academy gives new starters the skills, confidence, and hands-on experience to succeed. We spoke to recent trainees to see what the journey is really like.

Billy Murphy 3/4/25 Billy Murphy 3/4/25

Face to face - meeting Saira Smith

We sat down with our Paid Social Account Director, Saira Smith, to talk about her journey into digital marketing, the evolution of Paid Social, and what keeps her inspired in an ever-changing industry.

Edmund Hardy 2/21/25 Edmund Hardy 2/21/25

Google Just Changed Text Ads - Here’s How To Take Advantage

Google continues to refine its ad platform, and the latest updates focus on leveraging AI to maximize ad performance

Billy Murphy 2/20/25 Billy Murphy 2/20/25

4 stages of Lead Generation with Meta

Saira Smith, Paid Social Account Director, outlines 4 key stages of lead generation with Meta

Edmund Hardy 1/29/25 Edmund Hardy 1/29/25

Disruption From a Great Cute Whale

DeepSeek has shocked shareholders, AI chatbot users, other Chinese AI companies, and now tech opinion writers around the world

Edmund Hardy 1/20/25 Edmund Hardy 1/20/25

Oliver’s Travels and Kinase - staying ahead

We look back on what has made this partnership a success, and talk to Oliver’s Travels co-founder Oliver Bell for his take

Edmund Hardy 1/20/25 Edmund Hardy 1/20/25

Kinase are finalists for UK Paid Media Awards

What a wonderful start to the year - Kinase has been nominated for the UK Paid Media Awards!

Edmund Hardy 1/16/25 Edmund Hardy 1/16/25

Big Trouble for Google UK?

The UK’s competition authority now investigating the search giant’s competitiveness and potential data monopoly

Edmund Hardy 1/10/25 Edmund Hardy 1/10/25

5 Challenges for Digital in 2025

It’s going to be an unpredictable, turbulent year. Things seem to be moving fast and digital marketing will need to be a key driver for sales and stability for a lot of businesses.